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- Policy Expert, Regional Development, County of Jönköping
- Peter Friberg is a Senior Strategist for Smart Specialisation at Region Jönköping County, Sweden, and founder of NESS – the Network for Experts in Smart Specialisation.
He works at the intersection of policy and practice, focusing on how regions translate S3 strategies into concrete action, strengthen innovation ecosystems, and build long-term capacity for industrial transition.
He is particularly interested in operationalising interregional value chains and turning strategic priorities into coordinated investments.
